Inside Flock’s Boston Office: Where Flexibility Meets Connection

In recent years, many companies have embraced remote work, Flock being one of them. This gives employees more flexibility and allows us to build teams across the country. At the same time, we also have physical spaces where people can come in to collaborate, change up their routine, or just grab coffee from a favorite spot nearby.

While Atlanta is often seen as Flock’s home base, we opened our Boston office last summer, which has quickly become a hub for our sales team. While being in office isn’t required, there’s a reason people choose to be there on our core in-office days.

Bringing everyone together with intention 

In Boston, in-office time is built around a couple of shared anchor days each week.

“We ask everyone to come in on those days so that we’ve got critical mass and everybody’s there together,” says Nicole, VP of Local Market Sales.

Those days have taken on a clear rhythm. The team aligns around pipeline generation, with everyone focused on reaching customers and prospects.

“It has this really high energy vibe. Everyone’s on the phone,” Nicole says. “Sometimes every seat is full because so many people are in.”

A sales floor that feels alive

On those days, the office feels full.

Many of the people in Boston are part of the sales organization, across public sector, private sector, and university teams. That mix brings a certain kind of energy. People are talkative, driven, and comfortable jumping into conversations.

“It’s a high energy, friendly, competitive environment where everyone’s aligned and working together,” Nicole says. “It’s also really supportive. It doesn’t matter what role you’re in. People are always willing to help.”

Leaders sit alongside their teams, which makes it easy to ask questions or get quick input. You might see people deep in calls one minute, then catching up with teammates over lunch the next.

Where collaboration actually happens

Being in the same space leads to conversations that might not happen otherwise.

“You get a lot of exposure to people who could potentially help you throughout your whole career,” says Griffin, a Manager on the Community Safety team.

In one case, a casual conversation turned into something more.

“What started as me just picking someone’s brain turned into a really cool opportunity for us to collaborate,” he says. “If we were fully remote, that probably wouldn’t have happened.”

With multiple teams working in the same office, people naturally share ideas, compare approaches, and find ways to work together.

Growth happens faster here

For many people, the biggest benefit of coming in is how quickly they improve.

“In person, it’s all about coaching in the moment,” Nicole says. “You hear a call, give feedback right away, or someone just turns to the person next to them and asks for help.”

That speed matters. It helps people adjust quickly and build confidence.

“You pick up on things you wouldn’t otherwise,” Griffin says. “That can 10x someone’s development compared to being fully remote.”

That learning happens more naturally when you are surrounded by people doing the same work and willing to share what they know.

The team has also started bringing new hires to Boston for in-person onboarding. They practice through role play, make real calls, and get immediate feedback. By the time they go back to working remotely, they already have a strong foundation.

The little things that make people want to come in

The day-to-day experience also plays a big role.

Lunch is provided on in-office days. It creates a natural break in the day and gives people a reason to step away from their desks and connect with teammates outside of calls.

There’s also a steady rhythm of small moments that make the office feel more engaging. From themed activities to building-hosted events like breakfast bars or coffee setups, there’s usually something happening that brings people together, even briefly.

The energy of the team carries through it all. With a group that is naturally social and quick to engage, it does not take much to turn a simple lunch or shared space into something that people genuinely enjoy being part of.

A space that adds to the experience

The office is located in Boston’s Seaport neighborhood, which adds to the appeal.

“It’s a mix of old and new,” says Leigh, the Office Manager. “There are a lot of restaurants, things to do, and in the summer being by the water is really nice.”

It is also easy to get to. The office sits just outside the main transit lines, with a short walk from the T.

Inside, the space is set up for both focus and collaboration, with shared desks, conference rooms, and common areas. The building also hosts events that the team can take advantage of throughout the month.

A team worth showing up for

At the center of it all are the people.

“You always hope that if you’re encouraged to come into an office, it’s full of people you’re excited to be around,” Griffin says. “I really look forward to our in-office days”

“It’s a fantastic group of people with a common goal,” he adds. “It’s an infectious place to be.”

Being in the Boston office makes it easy to meet others, build relationships, and feel part of the team. Leaders are present and accessible, which makes those connections even stronger.

Why people choose to come in

At the end of the day, it comes down to how people work best.

Flock gives people the flexibility to work remotely, while also creating space for the kind of in-person experience that helps you grow faster and feel more connected to your team.

For anyone considering joining, Nicole puts it simply:

“The amount of support, coaching, and learning that happens in the Boston office will pay back tenfold.”

Once you experience it, the value becomes pretty clear.

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